SINOBOOM Takes to the Persian Gulf Under “One Belt, One Road”

SINOBOOM signs contract with leasing company in Doha

Since its founding, focusing on aerial work equipment R&D and manufacturing, SINOBOOM has placed equal importance on the international market, as on the domestic market. As such, SINOBOOM responded positively to the national “One Belt, One Road” initiative, and has actively served in developments in countries in “Belt and Road” regions.

Good news comes from the Persian Gulf in April 2018, with the signing of a major contract, and the first batch of machine deliveries from SINOBOOM, to a leading Qatari construction machinery leasing business. It is understood that these machines will participate in the construction of the 2022 World Cup main stadium.

The company is a well-known construction machinery leasing business, established nearly 30 years ago, with more than 1,000 sets of various types of engineering machinery and equipment. In the local market, it has high visibility and an excellent reputation, and is also a strategic partner of Qatar’s top international construction machinery manufacturers.

The company placed orders for the SINOBOOM heavy duty aerial work platforms, showing not only full confidence in Chinese manufacturing, but also international recognition of the high-quality, continuous improvements of SINOBOOM. This cooperation project is just one example of the internationalization processes taking place at SINOBOOM over the last ten years. We believe that, with the continued deepening SINOBOOM’s international strategic plan, the company will continue to succeed in countries along the “Belt and Road”.

In response to the specific conditions in this part of the world, such as deserts and high temperatures, SINOBOOM has specially adjusted the durability of core components, such as tires and electrical systems, to improve product reliability in the field. This tailored approach is the foundation for the SINOBOOM brand being accepted and recognized across the Gulf region.